Massimo Macchi will join Gucci in January 2001 from Bulgari Group where he was Executive Vice President and Chief Executive of the Perfume Division, responsible for business activities worldwide. Previous to various managing positions at Bulgari, including Executive Vice President of Jewelry, Watches and Accessories Sales Division, Massimo spent three years at American Express Italia Co. S.p.a, where he held the position of Vice President for Marketing and Sales.
Commenting on the appointment, Domenico De Sole said, “I am delighted that Massimo has decided to join Gucci. He has a deep understanding of the luxury goods industry and an intimate knowledge of global sales and marketing strategies and trends. He will play an important role as the Group moves forward and strengthens Gucci as one of the world’s leading multi-brand luxury goods companies.”
Gucci Group N.V. is one of the world's leading multi-brand luxury goods companies. Through the Gucci, Yves Saint Laurent, Sergio Rossi and Boucheron brands it designs, produces and distributes high-quality personal luxury goods, including ready to wear, handbags, luggage, small leather goods, shoes, timepieces, jewelry, ties and scarves, eyewear, perfume, cosmetics and skincare products. The Group directly operates stores in major markets throughout the world and wholesales products through franchise stores, duty free boutiques and leading department and specialty stores. The shares of Gucci Group N.V. are listed on the New York Stock Exchange and on the Amsterdam Stock Exchange.